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Nikki Sequeira

Nikki Sequeira is a content marketer passionate about helping brands deliver more value to their customers. Writer, editor, strategic thinker. Traveling the world when not at home in Victoria, BC Canada.

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June 8, 2018

Your Validation Test Didn't Validate Your Solution, Now What?

Validation research helps you nail the right solution to a known problem. Here's how to work with critical feedback.

May 2, 2018

User Research and Market Research are Better Together

Why and how to combine UX research with market research in the discovery phase and beyond.

December 12, 2017

Digging In and Figuring It All Out with Margaret Gray of MetaLab

Building a research program from the ground up and the funny thing about being a woman in tech.

November 16, 2017

Keeping Customers Front and Center with Emilia D’Anzica of WalkMe

How to create a winning customer experience, tackle digital adoption, and use data to understand what users need.

Nikki Sequeira

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